I recently came across an interesting post about SEO copywriting at SeoUnique. The article has really made me think just how website content and copy should be created. Firstly the style of writing should be different from offline press releases; there are also certain SEO rules to follow about where to include keywords within articles and what kind of page tagging should be used.

Here are a few other SEO copywriting hints:

1. If you use any references to external websites also provide a link pointing to the source, this adds credibility to the content.
2. A sales page will not help you rank for a keyword, be informative and provide good detail on a page, include a click to action to your sales page if necessary.
3. Do not over use keywords in your individual page content. I have seen pages include a 3 keyword phrase more than 30 times on a single page and be placed 3 pages behind websites with 10-15 keywords on.

Enjoy the read, I know I certainly did and will help you in better SERPs for your blog.

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